How The Price is Right became TV's ultimate comfort food
“It’s the comfort food of television. It’s mashed potatoes,” says Adam Sandler, the game show's director, who isn't the Adam Sandler who famously fought former Price is Right host Bob Barker in the movie Happy Gilmore. “No matter your walk of life, you know the price of things," says Sandler. Karen Heller, who went behind the scenes of The Price is Right for The Washington Post, explains: "If Jeopardy! projects a studious mien, drawing contestants who aced standardized tests and dress for court appearances, The Price Is Right is its opposite. Contestants are extroverts, denizens of community theater, folks who appear lit while sober. They’re attired in Price Casual — bedazzled T-shirts, jeans, sneakers. Every show is a late-summer barbecue. These people come to play."
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