Live music is thriving on TV, from daytime to primetime to late-night
James Corden's "Carpool Karaoke" has helped promote music, but so is ideas like Conan having on Luis Fonsi to perform "Despacito," which has garnered 28 million views. “At the time, the idea of doing a Spanish pop song on our show seemed insane, but Conan likes taking chances," says Conan music booker Rosie Hershkovitz, adding that Conan O'Brien responded to the idea saying: “I’m about building bridges, not walls.”
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